The secrets of becoming the ‘go to’ professional in a crowded marketplace
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When people talk about you behind your back, what are they saying and thinking? When people need what you offer, how do you get them to think of you first, instead of your competition? The answer lies in your personal reputation. To be the ‘go to’ professional for what you do, you must create, build and sustain the best possible name for yourself. It’s your most powerful weapon in a cluttered marketplace. Whether you’re employed or self-employed, there are rules for building your personal reputation. In this unique book, Rob Brown reveals all the reputation secrets you need to win more business, create more opportunities and attract the wealth, fame and success you deserve. ~ DISCOVER ~ • What a good reputation can do for you • How to define and design your personal reputation • Over 70 different tools, tips and tactics for building your reputation
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